Serviland

Servihabitat, a leading servicer in the management of real estate and financial assets, takes a step forward in its commitment to urban development — starting at the very origin of it all: land.

This is how Serviland was born: an independent, specialized and multi-client company that covers the entire land management and commercialization cycle.

The strategic framework of the new company was already defined. The next step was to equip the brand with its own distinctive identity. Spain’s leading land management company needed a brand that matched its business ambitions, delivering maximum returns for its clients while generating a positive impact on society.

All of this also had to respect the brand codes of its parent company, Servihabitat, ensuring a coherent coexistence between both brands.

We developed the concept of building tomorrow from the very origin of everything: the land. For this reason, the visual universe draws on the resources of urban planning language, using lines and illustrations that integrate into space and highlight the value of land.

In addition, we redefined the brand’s vision, mission and purpose to position Serviland as a synonym for knowledge, reach and coverage.

The final result is a solid and professional identity that reflects a strong service-driven vocation. An identity that stands behind the growth of cities. Behind the transformation of land. Behind the creation of value. Because, even if it may be hard to believe, someone is responsible for making it happen.